![Screenshot of TedEd article "how to turn your struggle into success with Rich and Rotten" text on the left and photo of owner Hamed Jalaly on the right](http://richandrotten.com/cdn/shop/articles/teded-article-abeautifulstruggle-richandrotten-hamed.jpg?v=1611026965)
"How to Turn Your Struggle into Success" - TED-Ed
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We are excited to announce that TED-Ed has published a post telling more about it. Click to read more.
![CEO of Rich & Rotten Hamed inside his store in Los Angeles. "A Beautiful Struggle" logo on the left side](http://richandrotten.com/cdn/shop/articles/richandrotten-losangeles-clothing-store-youtube.jpg?v=1611024467)
Our Story – A Beautiful Struggle
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Here at Rich & Rotten we believe in looking forward, not backwards. This is a mindset that fuels our urban streetwear, allowing us to create a range of inspirational clothing.